Located in Shela, Ahmedabad, MICA Ahmedabad was established in 1991. The college is known to provide residential PG, online, and various other courses to students. These courses are provided across Digital Marketing and Communication, Brand Communication Management, and various other streams. Some of the courses provided by MICA are AICTE-approved and NBA-accredited. MICA College is ranked 37 by NIRF 2023 under the Management category.
MICA College is popular for its PGDM (C) and PGDM courses. MICA’s PGDM / PGDM-C programmes focus on Strategic Marketing and Communications. The major highlights of MICA Ahmedabad are tabulated below:
Particulars | MICA Ahmedabad Highlights 2024 |
---|---|
Establishment year | Ownership type | 1991 | Private College |
Top accreditations | NBA |
Recognised by | AICTE |
Rankings (2023) | 37 by NIRF under the Management category |
MICA Ahmedabad offers an MBA equivalent PGP course, which is offered in two residential programmes, i.e., PGDM-C or PGDM. These courses are divided into three terms of 12 weeks each. Candidates can choose any one of the PGP courses, where the course is available across five specialisations at the institute. MICA Ahmedabad admission is entirely based on the scores obtained by candidates in either CAT/ XAT or GMAT entrance exams and other institute-level selection rounds. Find below the detailed MICA Ahmedabad MBA eligibility and selection criteria for admission 2024:
Course Name | Eligibility | Selection Criteria |
---|---|---|
PGP | Hold a UG degree in the relevant stream ( before June 30, 2024) | CAT/Â XAT/Â GMATÂ + MICAT + GE & PI |
Candidates who hold a bachelor’s degree in any discipline can apply for admission to the PGDM and the PGDM-C program at MICA Ahmedabad.
The PGDM admission process includes the following stages:
Admission Stage | Description |
---|---|
MICAT Registration | Interested candidates will have to register for MICAT and pay the application fee. |
CAT/ XAT/ GMAT Exam | It is mandatory for the applicants to appear for any one of the exams among CAT/ XAT/ GMAT. |
MICAT | The candidates will also have to appear for the MICAT exam, where the candidates will have to go through 3 sections. MICAT will be conducted in 48 cities across India. |
GE & PI | The candidates will be shortlisted for the GE & PI, based on their performance in CAT/ XAT/ GMAT, and MICAT exams. The GE & PI will be conducted in Ahmedabad, Bengaluru, Delhi, Kolkata or Mumbai. |
Merit List Preparation | The final merit list will be prepared based on the candidate’s overall performance in CAT/ XAT/ GMAT, MICAT, GE, and PI. |
MICAT Dates | ||
---|---|---|
Events | MICAT – I Dates | MICAT – II Dates |
Registration Opens | September 14, 2023 | November 23, 2023 |
Registration Closes | November 20, 2023 | January 16, 2024 |
Issue of Call Letter/ Admit Card | November 29, 2023 | January 24, 2024 |
MICAT Exam | December 02, 2023 | January 27, 2024 |
MICAT Score | December 21, 2023 | February 15, 2024 |
GE & PI Shortlist | February 15, 2024 | |
GE & PI at MICA, Ahmedabad | March 01, 2024 | |
GE & PI at Bangalore | March 05 & 06, 2024 | |
GE & PI at Delhi | March 10, 11 & 12, 2024 | |
GE & PI at Kolkata | March 16 & 17, 2024 | |
GE & PI at Mumbai | March 21 & 22, 2024 | |
Final Result | First week of April, 2024 |
The candidates are firstly shortlisted for the GE & PI round on the basis of their performance in the CAT/ XAT/ GMAT, and their performance in MICAT. A composite score is calculated for the preparation of the GE & PI list, and the weightage of both exams is 50% each.
GE & PI Selection Criteria | |
---|---|
Selection Criteria | Weightage |
CAT/ XAT/ GMAT score | 50% |
MICAT score | 50% |
The following steps are considered while preparing the final merit list.
The criteria considered while preparing the final merit list are as follows:
Final Merit List Criteria | |
---|---|
Selection Criteria | Weightage |
CAT/ XAT/ GMAT | 20% |
MICAT | 30% |
GE | 20% |
PI | 30% |
MICA shortlist the Candidates for PGDM Program based on the following criteria:
Test Scores (CATÂ /Â XATÂ /Â GMATÂ / MICAT)
Group Exercise (GE)
Personal Interview (PI)
Candidates should score a Minimum Percentile in the Entrance Exams to get Shortlisted. The minimum scores are as follows:
Entrance Exam | Expected Cutoff | Remarks |
---|---|---|
CAT 2023 | 80 | Actual Cutoff May Go Up |
XAT 2024 | 80 | Actual Cutoff May Go Up |
GMAT (Taken 2022 Onwards) | 80 (Verbal & Quant) | Actual Cutoff May Go Up |
MICAT is a Computer Based Test (CBT) conducted for the PGDM Program. It is conducted twice a year in over 48 cities across the country. Candidates can choose to write MICAT I and II and better of the two MICAT Scores is considered. The cutoff for the same is tabulated below:
Section | Expected Cutoff |
---|---|
Divergent Convergent Thinking | 8.5 – 12 Marks (out of 30) |
Verbal Ability | 8 – 10 Marks (out of 25) |
Quant and DI | 6.5 – 7.5 Marks (out of 25) |
General Knowledge | 5.5 – 6.5 Marks (out of 25) |
MICA Ahmedabad MBA ranking by NIRF is 37 out of 125 colleges in India in 2023 and it was 42 out of 125 colleges in India in 2022.
Stream | 2023Â Ranking | 2022Â Ranking |
---|---|---|
MBA
|
#37 out of 125 in India 2023
#2nd in Ahmedabad
#2 in Gujarat
|
#42 out of 125 in India 2022
#2nd in Ahmedabad
#2 in Gujarat
|
MICA Ahmedabad MBA ranking by IIRF is 9 out of 110 colleges in India in 2024 and it was 8 out of 120 colleges in India in 2023.
Stream | 2024Â Ranking | 2023Â Ranking | 2022Â Ranking |
---|---|---|---|
MBA
|
#9 out of 110 in India 2024
|
#8 out of 120 in India 2023
|
#7 out of 100 in India 2022
|
MICA scholarships are awarded based on a student’s overall academic performance, as well as family income. Students are selected for MICA scholarships based on criteria mentioned below:
Scrutiny of ITR and bank statements of the family for the previous three years
Academic performance and class attendance record
Family background
Maximum family income INR 10 LPA.
Other achievements
Available Facilities:
Available Facilities:
Other Facilities:
Particulars | Placements Statistics 2023 | Placements Statistics 2022 |
---|---|---|
No. of Students appeared | 173 | 208 |
Percentage of Students placed | 100% | 100% |
Number of Companies Participated | 70+ | 77 |
Highest CTC | INR 36 LPA | INR 57.51 LPA |
Average CTC | INR 20.09 LPA | INR 19 LPA |
Top 50% Average CTC | INR 23.82 LPA | INR 24.LPA |
Median CTC | INR 19 LPA | – |
Increase in Median CTC | 11.11% | |
Top Sectors | Analytics, BFSI & Consulting | IT / ITES |
Top Recruiters | Cognizant, Deloitte, Dalmia Group, Flipkart, Google etc | Flipkart, Amazon, Deloitte etc |
Sectors | Number of Offers | Highest Package | Average Package |
---|---|---|---|
FMCG | 30 | INR 33,00,000 | INR 22,81,034 |
IT/ ITeS | 31 | INR 34,66,928 | INR 19,51,925 |
FMCD | 17 | INR 27,00,000 | INR 21,00,704 |
Media and Advertising | 25 | INR 21,31,404 | INR 16,36,512 |
Analytics, BFSI & Consulting | 39 | INR 36,00,000 | INR 23,04,030 |
Others | 31 | INR 28,00,000 | INR 17,54,648 |
The maximum number of students were placed in the Analytics, BFSI & Consulting sector and the highest package was also offered in the same sector.
The below table represents the roles offered during MICA Ahmedabad Placements 2023:
Account Manager | Associate Marketing Manager | Brand Manager | Campaign Management |
Content Marketing Manager | Corporate Communication | Customer Success Manager | Digital Marketing & SEO Manager |
Growth Marketing Manager | Loyalty Marketing Analyst | Management Trainee | Procurement Management |
Product Manager | Product Marketing Analyst | Program Management Lead | Sales management Traineee |
Segmentation & revenue Management | Senior Sales Executive | Social Media Manager | Sports Marketing |
The below graph represents the year-wise trends of MICA Ahmedabad Placements:
Particulars | 2022-23 | 2021-22 | 2020-2021 | 2019-20 | 2018-19 |
---|---|---|---|---|---|
No. of Students placed | 173 | 208 | 206 | 179 | 180 |
Percentage of Students placed | 100% | 100% | 100% | 100% | 100% |
Highest CTC | INR 36 LPA | INR 57.51 LPA | INR 49.75 LPA | INR 58.2 LPA | INR 58.2 LPA |
Average CTC | INR 20.09 LPA | INR 19 LPA | INR 14.01 LPA | INR 13.9 LPA | INR 12.8 LPA |
Top Sector | Analytics, BFSI & Consulting | IT / ITES | IT/ITES | IT/ITES/E-Commerce, | IT/ITES |
MICA maintains a 100% placement record every year. The average CTC has increased in Placements 2023, but the highest CTC has decreased.
The below table represents the batch profile who participated in MICA Ahmedabad Placements 2023:
Particulars | Statistics |
---|---|
Male Students | 51% |
Female Students | 49% |
51% students in the batch were male & 49% students were female students.
The table represents the work experience of the batch:
Work Experience | Percentage of Students |
---|---|
Fresher | 39.3% |
Less than 1 year | 12.1% |
1-2 years | 22% |
2-3 years | 16.2% |
More than 3 Years | 10.4% |
The below table represents the educational background of the batch:
Educational Background | Percentage of Students |
---|---|
Engineering | 43.1% |
Arts, Law & Design | 11.1% |
Management | 16.3% |
Commerce | 22.2% |
Others | 7.2% |
43.1% students were from Engineering, 11.1% students from Arts, Law & Design, 16.3% students were from Management, 22.2% of the students were from Commerce, 7.2% students were from other backgrounds
© 2024 Academic Dunia
© 2024 Academic Dunia